Wulffmorgenthaler is simply “tasteless” :)
August 13th, 2008
Innovation Metrics - which are the best ones?
August 13th, 2008
I’m still hooked on the idea of developing an innovation management platform … I think this might just be a big software category in 3-4 years from now .. and in order to be a leader one have to start today - and do it right (it’s really difficult to build a successful software company).
Anyhoo, I stumbled across this great post (via the awesome folks at Nosco) on how to measure “innovation performance” and which metrics to focus on:
Input metrics:
- Number of ideas generated
- Resources allocated to innovation - people and budget
Process Metrics
- Average time from idea approval to implementation
- Number of ideas approved and number implemented
- Stage-gate pass rates
- Value of the innovation pipeline
Output metrics
- Number of new products or services launched
- Revenue from new products or services
- ROI on innovation spend
- Market Perception
- Number of new customers
Being Morten E. Wulff
August 8th, 2008
Snapshot from Fiona’s baptism + Silvia’s birthday this weekend at Casa de Smidstrup. Big day. 50 people. Big project. I had to be everywhere at the same time.

