Danish Top Business Talents 2008 - follow up.
March 30th, 2008
I nominated six guys for the BNY business talent competition a while back (read the nomination here). I’m happy that two of the six were selected. I’m sure that some of the other four will win next year - especially Søren Randløv with his brand new fitness concept Hello Fitness will “win” next year … I’m sure of that.
Congratulations to Kim Guldstad and Anders Lau Nielsen - both awesome business talents! (Kim is even beginning to show some really promising entrepreneurship with www.findbilsyn.dk - a small niche start-up that’s really beginning to heat up!).
Headlight+iPhone = Mobile Marketing Productivity
March 26th, 2008
I’ve been recruited to the Poets and Plumbers Dream Team
March 25th, 2008

Poets and Plumbers is a new industry-wide movement whose aim is to bridge the culture and knowledge gaps between poets (traditionally trained marketers who know little of Web 2.0 marketing techniques) and plumbers (technology-oriented new-school marketers who think in terms of data, patterns and processes). The movement’s launch event gathered over 200 leading marketers to kick off a full program of courses, seminars, networking events and similar.
At the core of Poets and Plumbers is a carefully selected Dream Team of Denmark’s best new-school marketer. Each member is a pioneer in his or her field, and burns to change the face of marketing toward a more innovative, more ROI-focused model that communicates with its target audiences in ways that are a better match for today’s world. At the same time, each member must be an entrepreneur – that is, they must have founded or co-founded their own companies. Requirements such as these, along with a string of other demands, ensure this Dream Team of marketing revolutionaries has the competence, energy and connections to form a ”burning platform” for change.
I was approached by Jonathan Winch (one of the founders Poets and Plumbers) with the following explanation:
“Morten’s profile is a perfect match for the exclusive Dream Team of marketers at the core of the movement: He’s a technology-driven marketing pioneer and self-made entrepreneur with a clear vision of changing traditional marketing models and processes for the better.”
Internet TV solutions?
March 15th, 2008
I’m working with Mikael and Anders (plus a few other clever helpers) on a brand new website for Wulffmorgenthaler. Part of the website is some “Internet TV” features and for this I’ve found a few plug n’ play solutions that seem cool - but I don’t know which to choose?
http://www.narrowstep.com
http://www.maven.net
http://www.brightcove.com
Anyone?
